As Deputy CEO and Director of Income Generation, I lead the fundraising, retail and marketing teams, with a strong focus on developing people and supporting teams to be the best they can be. 

Together, we work to generate the vital income needed to ensure patients and their families receive the care, compassion and support they deserve.

I bring 19 years’ experience in the charity sector, including nine years in the hospice sector. Before moving into the charity sector, I built my career in the commercial world in sales and marketing, and I continue to draw on that experience to help St. Michael’s Hospice grow sustainably and creatively. Being part of hospice care is deeply meaningful to me, as I see first-hand the difference it makes to people at some of the most difficult moments in their lives.

Outside of my role at St. Michael’s Hospice, I volunteer with Pets as Therapy and am also a charity trustee, which reflects my long-standing commitment to giving back and supporting causes that make a real difference in people’s lives.